Using cookies to improve our site and enhance your user experience
We may collect information about your computer, including your IP address, operating system and browser type, for system administration and to improve the usability of our site. This is statistical data about our users’ browsing actions and patterns. We also collect data on the activity of individuals on our site, but only if they opt in by filling in a form on our site and consent to providing those contact details.
The main cookies in use on our site are for Google Analytics and HubSpot. These services use first-party cookies to track visitor interactions as in our case, where they are used to collect information about how visitors use our site. We then use the information to compile reports and to help us improve our site. We also use these cookies to improve the user experience of individual visitors. Cookies will automatically expire after 26 months, or can be deleted at any point in time by deleting them via your browser.
We also use third-party advertising services such as Google Ads, LinkedIn and Facebook to promote our content and company. These advertising partners collect information about your behaviour on our websites in order to deliver interest-based advertising on our behalf. We do not share any personal information with these partners, but you may have shared information with them if you have signed up for any of their services (such as in the case of Facebook or LinkedIn). If you fill in any contact forms associated with the Life Science Network on third-party platforms such as LinkedIn and Facebook, you will be added as a contact in our customer database.
Cookies contain information that is transferred to your computer’s hard drive. These cookies are used to store information, such as the time that the current visit occurred, whether the visitor has been to the site before and what site referred the visitor to the web page.
Google Analytics collects information anonymously. It reports website trends without identifying individual visitors. You can opt out of Google Analytics without affecting how you visit our site – for more information on opting out of being tracked by Google Analytics across all websites you use, visit this Google page.
If you complete a form on the BioStrata website, data provided will be stored within our secure CRM: HubSpot. Only information you provide as part of the form will be processed and stored, however our HubSpot cookies are linked to delivering a customised experience for each browser. Therefore, if you provide your contact details by filling in one of our contact forms, these details will be stored and used to identify future visits. We do this so that we can optimise the content each individual interacts with and make the browsing experience more personal. Please rest assured, we do not share any tracking data with any third parties and use this information purely to improve and tailor your browsing experience on the BioStrata website.
If you choose to receive ongoing communications from BioStrata when filling in a form (by checking the opt in box), you will receive ongoing email communication from the BioStrata team, sharing the latest tips and industry insights from the world of life science marketing.
However, you may prefer to disable cookies on this site and on all others. The most effective way to do this is to disable cookies in your browser. We suggest consulting the Help section of your browser or taking a look at the About Cookies website which offers guidance for all modern browsers.
If you wish to learn more about the data we hold, or if you would like to be removed from our database please contact our team.
This page has been created with help from the free resources at Cookie Clarity.